drive the AT through your real flows.
Pick two or three critical pathflows — registering an account, comparing options, submitting a form. We run them with VoiceOver, NVDA, TalkBack on the actual product.
accessibility · ai readiness
accessibility is the newcompetitive advantage.
Not a compliance burden — a market imperative. The same structural work that makes your product readable by an LLM makes it usable by a real person, across every digital touchpoint your customers actually use. Real people. Real testing. Real accessibility.
the AEO/GEO gap
the AEO/GEO gap.
As search shifts to AI-driven discovery, inaccessible content doesn't just fail people — it disappears. The structural work that makes content readable for screen readers is the same work that makes it visible to AI. We do both.
what we do
three ways we work.
service · 01
web & digital accessibility auditing
WCAG 2.1 and 2.2 testing for websites and complex web apps, combining automated scanning with human review.
explore service · 02native app testing — iOS & android
Real device, real assistive tech, real testers — including the A11y App Review heritage informing every engagement.
explore service · 03AEO/GEO accessibility strategy
Strategic consulting connecting your AI content strategy to your accessibility requirements — same fixes, two audiences.
explore
the bridge
if a screen reader can't access it, an LLM can't either.
Semantic HTML, alt text, heading hierarchy, labeled forms — the structural requirements that make a site accessible to assistive technology are the same requirements that make it legible to language models. The hook your SEO vendor is selling. The work only an accessibility practice can actually do.
how we work
we find what tools miss.
Automated tools catch roughly 30% of accessibility failures. The invisible 70% requires human judgment — specialists and testers who use assistive technology every day.
read the methodology
01
automated scanning
The baseline 30%, captured fast, so the rest of the budget goes where it matters.
02
manual expert audit
Auditors with deep WCAG 2.1 and 2.2 fluency walk every flow against platform conventions.
03
lived-experience testing
Disabled users complete real tasks. The findings that change a product live here.
the demonstration
see it. live.
see it. live.
with you in the room.
A 30-minute screen-recorded session. We navigate your live site with native assistive tech on desktop and mobile, verbalize the gaps in real time, and hand you a recording plus a short findings doc. No deck.
where the layout logic fails.
Live commentary as we hit the walls — focus traps, dynamic content that doesn't announce, modal dialogs that lose orientation, form errors a screen reader never hears.
a recording and a short findings doc.
The screen capture, the audio commentary, and a brief written summary of what we saw and what it would take to fix. No 40-page report. No slide deck. Two days.
A pathflow that works for a screen reader is the same pathflow an LLM can index.
the foundation
25 years of UX research. 15+ years of accessibility specialty.
25 yrs
of UX research at gotomedia — the foundation this practice is built on. Kelly Goto, principal
15+ yrs
of accessibility specialty — research, applied audits, and a decade-plus of industry speaking. Including the A11y App Review program. accessibility lead
70%
the invisible share automated scanners miss. We catch what tools don't.
customer evidence
UX research & lived-experience testing.
Examples of enterprise engagements where UX research and accessibility testing with disabled users delivered value worth standing behind. Additional names by request.
Sony
Abbott
two ways to start
pick the door that suits you.
Self-serve a checklist, or book time with us. Both are free; neither commits you to anything.
option 01 · self-serve
download the checklist.
The Accessibility Gap Checklist runs you through web, native app, and AEO/GEO readiness in three short sections. Score yourself green, yellow, or red. If you land yellow or red anywhere, you have a gap worth talking about.
accessibility gap checklist
healthcare accessibility checklist
Plain PDFs. No email gate, no follow-up, no tracking pixel.
option 02 · book a session
book time with us.
Pick a time that works. Use the appointment notes to tell us if you want the free screen-reader walk-through or a general scoping conversation.
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